War Gaming – Not just another form of modelling

Posted by   Admin Admin
06/20/2018
10

It’s always a good idea to do your research on something before going ahead and marketing to a specific target group. So I though it would be a good idea to check out Wargaming, as I’ve been thinking about it for a long time. Of course we “tag” items for #wargaming, dioramas etc, but I needed to educate myself a little bit more. Let’s face it, Model Builders Supply has a lot of products that suit that hobby perfectly. it’s just that if it isn’t marketed to that group specifically we may never see sales from them.

So, I just attended a wargaming mini-convention this past weekend and I have to admit, it’s pretty cool! Here’s what I learned from my visit: The models are scaled differently from what I am used to in the architectural, model train or dollhouse world, however the whole model should be all the same scale. They use measurements like 20mm and 28mm which represent the size of the figures, there’s many different types – WarHammer 40K being just one of them. Some games have props ie: buildings, landscaping, rocks, ships and much more, others are simply board games with dice. Unlike a static model, these game pieces can be moved around or taken off the board completely, including the landscaping.

There were all ages in attendance, playing together, and guess what? no cell phones. I even discovered some MBS trees and bushes had been purchased, and put to good use on some of the games.

There’s more to war gaming than just modelling, there’s strategy, as any gamer knows they need that to succeed.

I’m not a gamer and probably never will be (not exactly sure if “gamer” is how they like to be referred to), but I see a lot of potential in this market, my mind gears were spinning as soon as I stepped through the door and I’m very excited by the prospect of creating products for this market.

It would appear that it’s not always about the model (as it is in my business) but more about the playing of the game.

I will accept all forms of comments that will educate me on this topic.

Comments

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Not sure I'm a "gamer", but I'm certainly a substantial collector of small-scale figures and scenery, and have purchased MBS products for previous projects. Because scale matters so much to wargamers, both for figures and for ground , it might be helpful to tag your products with wargame-literate nomenclature. 6mm (or 1/285 or 1/300), 10mm, 15/18mm, 20mm, 25/28mm are all well-known figure scales, which impact the size of buildings, the width of roads and rivers, and the height and nature of foliage, etc. You could also tag railroad scale items with WG/model scale equivalents, or provide an online tab, available on the home screen, that relates these to one another. This is art, not science; some 15mm gamers, e.g., prefer 10mm buildings to represent urban spaces while occupying less table room. Others, especially skirmish gamers, prefer equivalent figure and building scales. Regardless, love your product and site.
Just wanted to say I'm a huge proponent of supporting Canadian Businesses and being in the hobbies of Model Railroading, Scale Modelling, Roll Playing Games, and, of course, Table Top Gaming I will be glad to patron your business. I will also spread the news of your company to my gaming groups.
I've recently (6 months) started scale modelling and I came to the hobby by way of tabletop gaming. I found your shop because it's local, but also because a tutorial channel on YouTube advised that I seek out scale train and dollhouse hobbyists as they are complimentary in many ways. I would recommend watching some of "The Terrain Tutor" on YouTube if you desire further information. I specifically recommend the video on comparative scales.
Cheers!
Finally, further to my third point, some games allow for either a larger base size (such as SAGA) or an “unit” base size (such as Kings of War), which in turn provides the gamer with the opportunity to model more terrain on the bases, such as grass tufts, boulders, rock outcrops, etc. So the supply and marketing of such “raw” terrain building materials might also be a consideration.
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